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Post by davidl81 on Apr 4, 2023 17:58:15 GMT -5
I would like to tell a story about customer loyalty. I am certain that there will be mixed feelings about this post, but it is my truth. It is a story of how one customer can go from biggest fanboy to wanting to liquidate all of his Emotiva gear just to move on in less than a week. I was one of the early adopters. My first introduction was an XPA-5 because I needed something to efficiently drive my 4 ohm Polk LSi 15’s. I searched and researched and there was very little on the market that would meet my requirements at a price I could afford. The XPA-5, however, was absolutely perfect. I loved it so much, and I still use it more than a decade later and have never had a single issue with it. I was so impressed with the price/performance that I jumped on an XMC-1 refurbished unit as soon as I could afford it, and later added an Ultra 12 sub when Emotiva decided to get into that market. I told everyone I knew about my Emotiva discovery. High end specifications at a price many of us could afford. 10 years ago, there was nothing close. I personally know of 3 people who purchased Emotiva equipment after experiencing my gear and hearing my rave reviews. I was so proud to share my knowledge and information. I was a fanboy. The equipment was so good, that I haven’t needed to replace or upgrade. But recently, I decided that I wanted to step up from 5.1 to 11.2 Atmos and 4K. I am in the process of creating a small, dedicated theater room and Emotiva was the literally the only company that I considered. I wanted to upgrade my XMC-1 to an XMC-2, add 6 channels of amplification for rears and heights, and supplement the Ultra 12 with a second sub. I knew exactly what I wanted. My first contact with Emotiva sales by phone. I was informed that there was no upgrade path for my XMC-1 and everything else was only available at full retail. So then I contacted sales by email to ask if they could give me an idea of when the next seasonal sale would be so I could decide if I wanted to wait for the sale or begin looking at alternatives. I was impressed by how there is more competition in the price/performance than 10 years ago, but I was still a loyal Emotiva early adopter. I was very pleased to receive a prompt response from Sales that there was an upgrade path and if I could tell them what else I was wanting they would try to look for additional discounts to give me the best possible price. I wanted to upgrade my XMC-1 to an XMC-2, add a BasX A6 amplifier, 4 Airmotive A1’s, an Airmotive XS-12, and 6 XLR adapters. A couple of days later, Sales came back with a quote of full retail for all items, and a 20% credit towards the XPA-2 with the XPA-1 as trade-in. Honestly, I probably would have been OK with that if I wasn’t promised additional discounts, and the “best possible deal”. I wouldn’t have purchased now and I would have either waited for the sale or found an alternative if I couldn’t wait that long…but I would not have felt disrespected as an early adopter. But as it was, the best possible deal I was offered was full retail and trade-in at market value. Not cool. Now, all I want to do is liquidate all of my Emotiva gear just to get the bad taste out of my mouth. Even new customers get a 10% discount, but I’m not eligible for that because I supported them from the beginning. It is amazing to me how drastically my feelings can change in a short period of time solely because I wanted to buy $5k worth of new equipment. Word of mouth can be a fickle thing… So Emotiva was offering you a 20% discount and you feel disrespected? I think they offered you a fair deal and you decided that you wanted some “super extra special” price that was way below what anyone could get. I just think your expectations were way outside of reality. There is no 10% discount for new customers. Sure Emotiva does run sales from time to time so you could wait for one of those. |
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Post by brutiarti on Apr 4, 2023 18:37:26 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣
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Post by iqsy59 on Apr 4, 2023 18:45:50 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 True. But they did profit off of me when they really needed the business, and a 10% discount to new customers does not cause them to lose money. They were not going to lose money off of me if they gave me the same deal they give new customers spending $600. I can do this all night. It is my farewell. They didn’t just profit off of me, but the profited from all of the customers I sent to them. |
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Post by iqsy59 on Apr 4, 2023 18:56:22 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 Did you pay full retail for all of your Emotiva gear, or did they lose money on you also? |
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Post by brutiarti on Apr 4, 2023 19:00:59 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 Did you pay full retail for all of your Emotiva gear, or did they lose money on you also? Sometimes full price, sometimes factory renewed. If I think that the price is fair I will pay. |
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Post by iqsy59 on Apr 4, 2023 19:05:51 GMT -5
Did you pay full retail for all of your Emotiva gear, or did they lose money on you also? Sometimes full price, sometimes factory renewed. If I think that the price is fair I will pay. Same as me. Marantz, Monolith, and SVS are currently offering a fair price. Emotiva currently is not for me. I was a fanboy for a decade. I’ve been where you are. But today, I moved on. It was their decision. No hard feelings either way. |
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Post by davidl81 on Apr 4, 2023 19:14:46 GMT -5
Sometimes full price, sometimes factory renewed. If I think that the price is fair I will pay. Same as me. Marantz, Monolith, and SVS are currently offering a fair price. Emotiva currently is not for me. I was a fanboy for a decade. I’ve been where you are. But today, I moved on. It was their decision. No hard feelings either way. What Marantz Pre/Pro are you getting? |
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Post by iqsy59 on Apr 4, 2023 19:21:13 GMT -5
Same as me. Marantz, Monolith, and SVS are currently offering a fair price. Emotiva currently is not for me. I was a fanboy for a decade. I’ve been where you are. But today, I moved on. It was their decision. No hard feelings either way. What Marantz Pre/Pro are you getting? Only today did I decide that I would ever buy anything other than Emotiva for processor, amp, speakers or subs….but I will probably end up with the AV7706. Honestly, I haven’t even ruled out a Denon receiver with pre-outs. I’m sick to my stomach thinking that I will buy anything but Emotiva, but they gave me no choice. |
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Post by iqsy59 on Apr 4, 2023 19:30:35 GMT -5
There is a good deal to be had in the Emporium, as I liquidate everything Emotiva, by the way.
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Post by iqsy59 on Apr 4, 2023 20:14:01 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 Do you believe that they lose money when they offer new customers 10% off? Do you think they lose money when they offer 20% off 4 times a year? Do you think they lose money when they offer $750 on any brand dead receiver for an XPA-2? Do you think I was expecting more than the 10% off they offer anyone but me? Wrong on all counts. |
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Post by iqsy59 on Apr 4, 2023 20:29:40 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 Do they lose money if I never buy or recommend Emotiva products for the rest of my purchasing life? Guaranteed, yes. I’m loud. How many lost customers never say a word? Do you think I’m the only one? I think not. |
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Post by brutiarti on Apr 4, 2023 20:33:51 GMT -5
Emotiva can survive without customers that make them lose money 🤣🤣 Do they lose money if I never buy or recommend Emotiva products for the rest of my purchasing life? Guaranteed, yes. I’m loud. How many lost customers never say a word? Do you think I’m the only one? I think not. Nobody cares really, lol Now stop quoting me. Thanks |
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Post by iqsy59 on Apr 4, 2023 20:41:20 GMT -5
Do they lose money if I never buy or recommend Emotiva products for the rest of my purchasing life? Guaranteed, yes. I’m loud. How many lost customers never say a word? Do you think I’m the only one? I think not. Nobody cares really, lol Now stop quoting me. Thanks You replied to my post, friend. If you didn’t, I would certainly not quote you. |
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Post by iqsy59 on Apr 4, 2023 20:50:09 GMT -5
Do they lose money if I never buy or recommend Emotiva products for the rest of my purchasing life? Guaranteed, yes. I’m loud. How many lost customers never say a word? Do you think I’m the only one? I think not. Nobody cares really, lol Now stop quoting me. Thanks Do you really think that you know anything about my experience? But you want to have an opinion and then ask to disappear. I apologize that I cannot oblige. |
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Post by brutiarti on Apr 4, 2023 20:54:37 GMT -5
Nobody cares really, lol Now stop quoting me. Thanks Do you really think that you know anything about my experience? But you want to have an opinion and then ask to disappear. I apologize that I cannot oblige. 🥱🥱🥱 |
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Post by iqsy59 on Apr 4, 2023 20:59:42 GMT -5
Do you really think that you know anything about my experience? But you want to have an opinion and then ask to disappear. I apologize that I cannot oblige. 🥱🥱🥱 Why even bother to respond? Why not just disappear? It’s my post. I was a fanboy just like you. Now I’m not. Be a fanboy. No problem for me. I get it. Apple, or Samsung? 😁 |
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Post by 405x5 on Apr 4, 2023 21:21:06 GMT -5
Geez…I dunno what to think about this little chat except that these things don’t happen when the focus is in the right place when assembling a system.
Part of that means building it using multiple manufacturers and not relying on a one company system, but at the same time, being a reasonable and savvy customer towards each of those.
I would need to sit down for a while, to figure out how many players are involved in what I put together in my own entertainment space. I bought really good stuff, that has outlived the companies that actually build the things. Oh well, now I’ve got nobody to play Monty Hall with.
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Post by iqsy59 on Apr 4, 2023 21:37:43 GMT -5
Geez…I dunno what to think about this little chat except that these things don’t happen when the focus is in the right place when assembling a system. Part of that means building it using multiple manufacturers and not relying on a one company system, but at the same time, being a reasonable and savvy customer towards each of those. I would need to sit down for a while, to figure out how many players are involved in what I put together in my own entertainment space. I bought really good stuff, that has outlived the companies that actually build the things. Oh well, now I’ve got nobody to play Monty Hall with. Mike drop. Perfect response. |
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Post by iqsy59 on Apr 4, 2023 21:39:30 GMT -5
Do you really think that you know anything about my experience? But you want to have an opinion and then ask to disappear. I apologize that I cannot oblige. 🥱🥱🥱 Why don’t you buy my gear? You will get a great deal on excellent equipment and I will erase Emotiva from my daily memory. We would not have big wins. |
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Post by vcautokid on Apr 4, 2023 22:27:47 GMT -5
I agree with 405x5. If you look at my system compliment, Emotiva is 2 pieces that is all. Use what fits. No need for ill feelings, just buy and use what makes you happy, and don't worry anyone else gives any kind of blessing. One fellow said it best a while ago somewhere. The only person that needs to be impressed with your system is you.
Pretty easy to get. Many manufacturers will never get my business. Their direction is counter to my desires, likes, and taste. That is okay too. Means someone else is there. Maybe even a few. The power of choice cannot be overestimated. I stop worrying about other people making me happy telling me what I want to hear. When you get down it, it is your money you earned through your efforts. So why not get what makes the magic for you? Emotiva is an audio company like anyone else. Some things will be attractive, some won't. It is cool you gave them an opportunity though. And it just didn't work out. Look at it as an opportunity to explore other options. I have no problem in the business I am in to recommend a better solution if it wasn't something I sold if it made sense for their system. I do it all the time. I wish you the best on your journey.
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